Specific Populations and Other Topics — Pregnant Smokers (Continued)

| Clinical practice |
Rationale |
| Motivate quit attempts by providing educational messages about the impact of smoking on both maternal and fetal health. |
These are associated with higher quit rates. |
| Give clear, strong advice to quit as soon as possible. |
Quitting early in pregnancy provides the greatest benefit to the fetus. |
| Use problem-solving counseling methods and provide social support and pregnancy-specific self-help materials. |
Reinforces pregnancy-specific benefits and increases cessation rates. |
| Arrange for follow-up assessments throughout pregnancy, including further encouragement of cessation. |
The woman and her fetus will benefit even when quitting occurs late in pregnancy. |
| In the early postpartum period, assess for relapse and be prepared to continue or reapply tobacco cessation interventions recognizing that patients may minimize or deny smoking. |
Postpartum relapse rates are high even if a woman maintains abstinence throughout pregnancy. |
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